CHONGQING (CQNEWS) -- Set to take place at Nanshang Square in Nanchuan, Chongqing on November 23, the “2024 Traditional Chinese Medicine Cultural Communication Campaign: Exploring the TCM Inheritance and Innovation Development Pilot Zone (Chongqing)” event will offer a unique experience that blends the flavors of TCM-inspired cuisine, showcases the rich heritage of intangible cultural traditions, and features a variety of interactive activities.

This vibrant event will unfold in the form of a night market, featuring a wide array of themed zones, including areas for consultations with famous doctors, displays of traditional Chinese medicine and its cultural heritage, hands-on experiences with TCM technology, digital TCM innovations, and a showcase of Chongqing's TCM industry. With nearly 100 booths, there will be something for everyone to enjoy.

At the TCM cultural interaction zone, visitors will have the chance to sample traditional Chinese medicine teas, medicinal meals, and other TCM-inspired delicacies. In addition, there will be interactive activities such as a game of "TCM Matching".

In the TCM intangible cultural heritage zone, visitors will be treated to live demonstrations of traditional TCM techniques and recipes, such as the fascinating Eight-Diagram Pulse Diagnosis, Yin's Meridian Picking Needle Method, and Chongqing's TCM gems like the Yanqingmen Bone-Setting Method, Zhao's Thunder-Fire Moxibustion, and Liu's Stabbing and Ironing Therapy. These demonstrations offer a rare opportunity for visitors to experience these time-honored practices up close, immersing themselves in the exquisite world of Chongqing's TCM heritage.

For those seeking professional medical advice, the famous doctor consultation area will feature renowned experts from Beijing, Chongqing, and beyond. These specialists will offer on-site consultations, covering a range of medical fields such as respiratory health, digestive issues, acupuncture, endocrinology, geriatrics, and breast health. In the TCM technology experience area, visitors can explore and experience a range of traditional healing practices. Eight different TCM techniques will be available for free, including the Huolongguan therapy, traditional massage, head warm moxibustion, fumigation therapy, auricular point pressing, and Shuiguan therapy. (Translated by Yuki, Fathom Language Limited)