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Boutique Consumption Month kicks off

2024-11-05 14:04:06

CHONGQING (CQNEWS) -- On the evening of November 3, China International Consumer Center City (Chongqing) Boutique Consumption Month and Fourth Jiefangbei International Consumption Carnival were inaugurated at Jiefangbei, Chongqing, launching colorful activities to promote the construction of Chongqing as an international consumer center city and providing consumers with a grand feast of fashion consumption with substantial discounts and diverse splendor.

China International Consumer Center City (Chongqing) Boutique Consumption Month launched
China International Consumer Center City (Chongqing) Boutique Consumption Month launched

Five cities united to start a new era of consumption

On that evening, five international consumer center cities, including Beijing, Shanghai, Guangzhou, Tianjin, and Chongqing, made a visual telephone crossing mountains and rivers to work together and jointly open the prelude to China International Consumer Center City Boutique Consumption Month.

It is understood that this five-city joint effort was carried out under the unified deployment of the Ministry of Commerce. From the ancient charm of Beijing to the modern style of Shanghai, from the Lingnan characteristics of Guangzhou to the modern elegance of Tianjin, and to the charm of Chongqing as a mountain city, each city showcased the infinite charm and broad prospects of China consumption in its unique way.

Site of the launching ceremony
Site of the launching ceremony

In addition, the 4th Jiefangbei International Consumption Carnival also started simultaneously, which, as the most influential symbolic event of business consumption in Yuzhong and even Chongqing, had been successfully held for three times and had become an important driving force for promoting the upgrading of regional business consumption.

This year, China International Consumer Center City (Chongqing) Boutique Consumption Month and Fourth Jiefangbei International Consumption Carnival kicked off with the theme “Love in Chongqing, Enjoy the World”, once again bringing an unparalleled consumption feast to global consumers.

First launch and show gathered for nationwide consumption carnival

The “International Golden Street Show jointly created as the highlight by Jiefangbei once again partnered with Harper’s Bazaar
The “International Golden Street Show jointly created as the highlight by Jiefangbei once again partnered with Harper’s Bazaar

After the launching ceremony, Jiefangbei once again joined hands with Harper’s Bazaar to jointly create the highlight – “International Golden Street Show”, focusing on creating an international urban fashion first show venue, successfully introducing the debut of American designer brand Auteur in China, as well as the debut of international well-known brands Maison Amory and TANGXINDAN in Southwest China, led by international models and supported by well-known models, presenting a visual feast integrating fashion, trend, and cultural connotation for the public.

“International Brands Expo” debuted at Jiefangbei Golden Cross Street
“International Brands Expo” debuted at Jiefangbei Golden Cross Street

The “International Brands Expo” will be showcased in Jiefangbei Golden Cross Street for 8 days from November 3 to 10, attracting local specialty products from Italian, Uruguayan, Russian, Thai, and other national pavilions. The Expo also features a “high-quality home appliance exchange for old ones” area, as well as time-honored brands and “360 Bowls of Chongqing Flavors” areas, and invites new energy vehicle brands such as AVATR, AIT, and DEEPAL.

In addition, during the event, the three major business districts including Jiefangbei-Chaotianmen World Famous Business District, Daping City Landmark Business District, and Hualongqiao City Emerging Business District will collaborate with more than 10 shopping centers, more than 30 characteristic blocks, and consumption scenes to provide promotions for nearly a month, and major shopping centers and shopping malls will also offer substantial discounts.

Citizens attracted for consumption on site
Citizens attracted for consumption on site

At the same time, characteristic blocks such as Shibati, Luzumiao, and Mountain City Alley are also in full swing with themed activities. Mountain City Alley brings the activity themed on “Meet Yourself in Comics”; Daijia Alley carries out “Jiefangbei International Consumption Carnival”, providing various promotional methods including gift giving, discounts, flash sales, member privileges, providing consumers with more shopping options and benefits. (Translated by Vichy, Fathom Language Limited)

Editor:江夷玮